Sachin Tendulkar has established a new academy for budding cricketers in partnership with Middlesex.
The Tendulkar Middlesex Global Academy will be launched next month at Merchant Taylor’s School in Northwood.
Tendulkar said: “I am delighted to be partnering with Middlesex Cricket on this new venture.
“The objective is not only to produce good cricketers but also good global citizens of the future.
“Through this association, Middlesex and I are focused on providing the very best in cricket education, as much as possible, for our students.”
The programme will be a joint undertaking between the county and SRT Sports Management Ltd and will include a number of cricket camps.
Aimed at boys and girls between nine and 14, the programme’s ‘curriculum’ has been developed by Tendulkar and professional Middlesex coaches.
Tendulkar himself will help the aspiring cricketers with numerous aspects of the game including tactical and technical development as well as sport psychology. There are also 100 percent scholarships available for talented underprivileged children.
Richard Goatley, CEO of Middlesex Cricket, said: “It has been a great privilege over the past six months to work with Sachin Tendulkar and his team in developing what we believe will be the market-leading coaching programme in the world.
“Our established academy programme, twinned with the unique insight, knowledge and ability of the most successful cricketer of all time will provide kids with a unique experience they will never forget.”